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Naava is a Nordic health technology company aiming to revolutionise three markets with its green wall innovation combining nature, technology and design. Naava is a customer of Nordea’s Startup & Growth unit and it is seeking funding in the amount of EUR 2.5 million for its expansion through Invesdor’s crowdfunding.
Naava is the world’s leading provider of intelligent green walls. The company has already delivered over 2,000 walls to the Nordic countries, the US and South Korea, the company’s latest export country. Naava is planning to expand especially to metropolises all over the world. According to the Inc. magazine, Naava is one of the fastest growing European companies. In 2017, its net sales reached three million euros of which recurring service revenue accounted for 30%. Naava intends to transform three different market areas with its unique innovation: the 9-billion-euro market of green interior decoration, the 29-billion-euro air purification market and the 50-billion-euro market of office furniture.
Naava in brief:
- The company was established in 2012 in Finland and its goal was to bring people closer to nature indoors. The company employs over 40 people in Finland, Sweden and the US.
- Naava is not a traditional plant or green wall – it is a piece of furniture promoting wellness. It is a biological air purifier, humidifier and, if wanted, a space divider, all in one.
- Naava is an intelligent green wall: its activities are guided by technology and it is fully automated. Naava has been awarded with several design and innovation prizes.
- WIRED chose Naava as the hottest start-up in Finland and one of Europe’s hottest. In addition, according to the Inc. magazine, Naava is one of the fastest growing companies in Europe.